When a member passes away, their family receives a monthly allowance redeemable only within your brand’s ecosystem. It’s simple, human, and requires almost no lift from your team.
Why Leading Membership Brands Offer This
Emotional Loyalty
Builds connection beyond perks and discounts.
Proven Retention Lift
Programs consistently show retention increases or tiers upgrades.
Outsized ROI
Costs 5c – 50c per member per month and breaks even around 8 months.